Sjowgren are a new (like seriously new) trio operating out of the Bay Area. Their Facebook page has a meagre 84 fans, at the time of writing, and so the impact that their new track, 'Seventeen', has made is all the more amazing. The beautifully languid beach-pop number has pulled in over 100,000 listeners since it first went live a week or so ago, and though we're no wiser to the identity of these Californian charmers yet, we already feel like their wistful guitar jams could make us firm friends and BBQ buddies. - DC